Achieve your goals!

Marketing Strategies & Programs Serving the Electrical Industry.

Imagine What Can We Do For You!

We Solve Marketing Problems for the Electrical Industry


• Product Launches
• Media Planning and Buying
• Marketing Automation
• Training and Support Collateral
• Sales Tools

Technical Writing

• Copywriting
• Case studies
• Application notes
• Technical Articles

Improve Visibility

• Grow keyword ranking
• Increase website traffic
• Improve global ranking

Web Development

• Hosting, coding, design and copywriting
• eCommerce Web Sites
• Microsites and Landing pages
• Website Creation (mobile optimized)

Improve Web Infrastructure

• Reduce Bounce Rate
• Get more conversions
• Improve web site architecture

Website Promotion

• Traffic Driving Programs
• Pay Per Click Programs
• Web Reporting and Analytics
• Social Media Programs

Effective Strategies, Expert Teams deliver Real Results!

Strategic X Marketing is Geared to Build Modern Brands.

Our team of 5 Graphic Designers and Video developers, 3 Web developers and coders, 3 PR and technical writers, and 2 Social Media personnel provide the expertise and support for all projects.

Jennifer Hernandez, Founder

We understand the challenges in the Electrical Industry









Focussed on the Electrical Industry

Over 1300+ completed projects & counting ...

Strategic X Marketing specializes in developing integrated marketing programs that fuel your business. We engage with manufacturers, distributors, sales reps, and trade associations to deliver results-oriented strategies and programs that meet the objectives.

Strategic X Marketing Supports:

App Development


Focused on the electrical industry, Strategic X Marketing helps manufacturers develop everything from communications strategies and channel partner support to website enhancement, collateral development and media planning – Everything you need to grow your business.


Sales Rep Firms

Helping sales representative firms increase their visibility to existing customers, new principals, and most importantly, new markets and customers is where we start. We utilize proven programs, tactics and best practices, and put them to work for you – Everything you need to differentiate your company and capabilities.

web design

Trade Associations

Proving value to your members and key influencers is a daily focus. Strategic X Marketing works with associations to increase the frequency of communications with members, event planning, launching new programs, defining and demonstrating the benefits of memberships – Everything you need to prove your value day after day.

Get the results you deserve

Don't just dream about it - let's make it happen!

By focusing on all the channel partners in the electrical industry, we are able to leverage our experience and relationships to generate the programs and solutions you need to succeed in today’s difficult climate.

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• Marketing Strategy
• Sales Channel Communications
• Web Site Strategy


• Product Launches
• Media Planning and Buying
• Marketing Automation
• Training and Support Collateral
• Sales Tools


• Hosting, coding, design and copywriting
• eCommerce Web Sites
• Microsites and Landing pages
• Website Creation (mobile optimized)

Want to Boost your Business on Google?

Get more traffic to your website via Paid Per Click Ads, On Page SEO & Google Listing!


What our Clients have to say ...


“As a small business supporting the Electrical Manufacturers Representative with software, Tradetech Solutions, Inc. was lacking an identity.  Strategic Marketing, with experience of our industry, has been able to establish that for us.  They continue to help us with keeping visibility with our current customers as well as potential new customers.  Jennifer has taken our expertise (data organization/analysis) and made us “pretty.”

Matthew Scarborough


“After two failed attempts to build a new web site with non-electrical marketing companies, we turned to Strategic X Marketing.  We provided very little direction to them for both the development and messaging of the project. What we received far exceeded our expectations. Their turnaround was fast and the end product was on target. Strategic X Marketing delivers professional marketing for the electrical & electronic industries. Jennifer and her team are an asset to any rep agency.”

Larry Myers

"First-class results"

“Our website was in desperate need of a major overhaul. We were referred to Jen at Strategic X by a trusted fellow Rep and decided to give her the opportunity to revitalize our site. We are very glad we did! Jen listened intently to what we were looking for in our new website and delivered with a first-class result. Jen and her team were extremely accommodating and professional throughout the process and were truly a pleasure to work with. If you are looking for a new, fresh, and highly functional website, look no further! Jen and the Strategic X team should be your first and last choice.”

Gil Talamo


“Jen and the Strategic X team are great to work with.  She brings a professional attitude to our projects and delivers creative and effective solutions.  I appreciate that she can take our conceptual ideas and turn them into compelling content.”

Eric Lund

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